Quality Minerals
Gastrointestinal Friendly & Truly Chelated Minerals - Minerals are notoriously difficult for the body to absorb. Our main mineral supplier is world-renowned. They are the only mineral manufacturer that has been able to demonstrate that its patented, chelated mineral technology produces superior bioavailabiltiy.
Chelated minerals occur when minerals such as zinc, manganese, magnesium, copper, iron, calcium, and others are bonded to amino acids. The body is very efficient at absorbing amino acids. Therefore, it allows a mineral chelated to an amino acid to be carried along with its amino acid into the intestinal wall.
Numerous clinical studies performed by leading universities and independent researchers demonstrate the superior bioavailability of true mineral chelates. True organic mineral chelates cost as much as 100% than their inorganic counter parts. That's probably why you don't see them used more often.
No Calcium Carbonate - Calcium carbonate is the least expensive and most commonly used form of calcium. Studies show that it is much more difficult for the body to absorb than the calcium forms we use at Healthy Habits® Why don't other companies see the small added cost of this to be worth it for their customers? Read your labels!
Quality Herbal Extracts